The District By Hannah An | Branding & Identity | 2014

During my time at Phenomenon, I worked with The District to create a new VI as well as the complete brand book. 

The logo was inspired by the street markets of Vietnam, the mix between the simplicity of the market versus the ambiance, the lights and the glow of the city. 

Design Director: Simrit Brar
Designers: Sarah Strolchen, Joo Young Park
Photographer: Trevor Vesneski

Using Format